We're always looking for vibrant, dynamic, and fun people to join the Lemonade team! Find details of open vacancies below:

VACANCY: Ecommerce Manager

Salary: £40,000+ depending on experience
Location: St. Albans, with hybrid working
Full-time, permanent



About Lemonade

We’re a womenswear retailer with a mission to make women feel great about themselves, and bring a little sparkle to the everyday. Founded in 2007, Lemonade has become the go-to destination for all things glitter, crystals and bling, selling shoes, homeware, jewellery and more — all with a little glitz and a lot of glam.

Our Founder Laura Hope started the business selling handmade items at local craft fairs in Hertfordshire, before getting her products stocked in department stores, and now, exclusively online at

About the role

We’re looking for an experienced Ecommerce Manager to oversee our online sales channels and optimise our digital presence. They will be responsible for the overall performance of our online store, from driving traffic, ensuring it converts, and growing revenue and profitability. We’ve ambitious sales targets, and this role needs to own and develop our marketing channels in order for us to hit them.

We’re looking for a motivated and organised marketing professional who knows the right levers to pull to drive performance and can work both independently and collaboratively.


You will be responsible for all of our marketing activity, and ensuring performance helps us meet our goals. This is a wide and varied role, but will require you to:

  • Develop and implement ecommerce strategies that align with the brand's goals and drive online sales growth

  • Analyse performance using Google Analytics and our performance marketing channels to drive sales performance and identify areas for growth

  • Work with the business owner and wider team to devise and execute digital marketing campaigns which drive revenue and help grow the Lemonade brand

  • Manage the product catalogue, ensuring accurate, up to date information that presents our range in an attractive and compelling manner

  • Manage relationships with agencies and other suppliers

  • Ensure a strong, on-brand user experience on the site

  • Build a marketing team around you to help with campaign activation

  • Be an ear to the ground for customer service, managing online reviews, feedback, and social media in some instances

  • Stay on top of industry and our customer trends, and take a proactive approach to owning our entire marketing mix

What we’re looking for

  • 3+ years of experience managing an ecommerce brand, preferably in womenswear, either in-house or at an agency 

  • A deep understanding of ecommerce, and multiple performance marketing channels including PPC, SEO, email, and paid social

  • A broad understanding of Google’s core tools (Analytics, Search Console, etc.)

  • An understanding of the Visualsoft and Shopify platforms would be beneficial

  • Strong project management skills, with an ability to manage multiple projects

  • Excellent communication skills with the ability to influence stakeholders as well as communicate with developers and junior staff

  • Experience managing a team is preferable 

  • An interest in, or understanding of our product range and our customers

  • Passion for fashion and knowledge of the women's fashion industry

What we can offer you

This is a senior position in the company that will shape our business for the future, so we are keen to work with, and retain the best talent. In addition to a fair salary depending on your experience, we can also offer a range of perks. Chat with our owner Laura about what will motivate you to help grow our business, and we’ll see if we can offer it.


Impress us. Send us your CV, or if you have an online portfolio of work, achievements or something you’re passionate about, even better.

Tel: 0203 1376925